Every Door Direct Mail - EDDM
What is EDDM?
EDDM stands for “Every Door Direct Mail.” Designed to help businesses deploy promotions and advertisements to a targeted area, this U.S. Postal Service program allows you to have your mailer hand delivered to every mailbox along chosen routes. EDDM is a cost effective alternative to traditional direct mail that allows you to saturate the market and promote to every household or business in a desired geography.
Benefits of EDDM
• No postage permit required – Saves you the annual cost of buying one.
• No names or addresses needed – Instead of printing names and
street addresses, you use the approved Every Door Direct Mail® format (“Local Postal Customer”).
• Plenty of room for your message – Every Door Direct Mail offers a flexible range of sizes, making it ideal for announcing sales, sending
coupons, and much more. For sizes and more detailed requirements, visit usps.com/everydoordirectmail or contact Form-Tech regarding the approved sizes for Every Door
Direct Mail Standard Mail® flats.
• As close as your local Post Office – You or Form-Tech can submit your mailing at the Post Office that serves the area you want to reach.
See below for options.
We offer two EDDM Solutions: Print Only and Full Service
- Print Only: with our Print Only EDDM solution, you decide how you’d like your orders processed and we’ll determine which sizes and products will work. To process an EDDM order on your own, visit https://www.usps.com/business/every-door-direct-mail.htm.
- Full Service: our Full Service EDDM solution takes the guess work out of the EDDM process. Select a product, choose your routes, then upload artwork. We even take care of the bundling, paperwork and delivery to the USPS. To choose your routes visit https://www.usps.com/business/every-door-direct-mail.htm.
Let EDDM work for you so you can always stay two steps ahead of the competition. Start adding content to your campaign today!
Is EDDM Right for your Business?
EDDM is perfect for many businesses whose target audience are the local residents and businesses in a specific area. If you would like to target a specific demographic you can do so with USPS EDDM site.
Focus Marketing Efforts and Cut Costs
With Every Door Direct Mail service, there’s no need to buy addresses or mailing lists. Instead, you can focus your marketing efforts on potential customers within a specific radius of your business, which can save you on postage and printing. You can mail from 200 - 5000 per day.
Create Unique Mailings
Craft mailpieces to share a story, announce sales, or include coupons, menus, event calendars, and more. As long as your piece meets flexible size limits and includes the correct label and indicia, you can design it your way, or Form-Tech can design it for you.
Business's that Benefit from Every Door Direct Mail
There are numerous types of business's that use EDDM but the ones that typically take advantage of this service the most are:
Accountants, CPA's, & Tax Preparers Gyms, Fitness Centers, & Trainers
Attorneys Home Health Care
Auto Repair HVAC, Plumbing, & Electricians
Car Dealers Insurance Agents
Car Washes Medical Professionals
Contractors Moving & Storage
Churches Political Campaigns
Clinics & Hospitals Realtors
Dry Cleaners Salons & Spas
It's really pretty simple, don't let EDDM overwhelm you let us do the work for you.
Choose A Product
Choose from one of our many different USPS approved product combinations.
Choose Your Route
Use USPS interactive mapping tool to choose what area to saturate. https://www.usps.com/business/every-door-direct-mail.htm
Upload Your Artwork
Use our templates to create your artwork or choose previously uploaded files.
Let Us Take Care Of The Rest!
We take care of the complex EDDM process. We fill out the forms, bundle the orders, and delivery directly to the local USPS post office for distribution.